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Story: Lakes

Promoting tourism

Image
Promoting tourism

Lakes have often been used to advertise the beauty of New Zealand. This 1933 poster presents two generic southern lake scenes, as part of a New Zealand Railways campaign to encourage rail travel.

Using this item

Alexander Turnbull Library

Reference: Eph-A-TOURISM-Southland-1933-01

Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.

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How to cite this page

Simon Nathan, Lakes – Recreation and other uses, Te Ara – the Encyclopedia of New Zealand, https://teara.govt.nz/en/ephemera/11824/promoting-tourism (accessed 10 June 2026).

Story by Simon Nathan, published 1 March 2009.