Story: Beach culture
By the 1940s, V-necks had become fashionable, the suits only extended to the top of the thigh, and new elastic materials hugged the body, as in this advertisement for Jantzen suits.
About this item
Alexander Turnbull Library
Reference: 1/2-036937; F
Photograph by Gordon Burt
Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Matauranga o Aotearoa, must be obtained before any re-use of this image.